Ziegler’s Strategies for Senior Living Providers in Today’s Economy

By Richard Shank

Ziegler Capital Markets recently issued six key strategies for Senior Living providers facing economic difficulties due to the faltering marketplace. Over the coming weeks, they will provide more detail for each recommendation.

Operational Efficiency: Revise departmental organizational structure, allocations, core processes, and benchmarked costs.
Revenue Management: Revisit ways to increase occupancy rates (e.g. cleaning up and targeting waitlists, performing lost-revenue analysis, freshening up marketing materials, etc.)
Entrance Fee Management: Consider implementing tools to assist residents with their entrance fee payment and helping with move-in costs.
Cash/Treasury Management Strategies: Focus on fiscal discipline and create a tighter margin of error in the budgeting systems to carry you into the future.
Contributions: Although challenging under current economic conditions, contributions are more necessary than ever to remain fiscally sound.
Debt Management: Remain in dialogue with financial professionals servicing the debt of your organization in order to review your existing debt structure and find the right balance.

Source: Zeigler Capital Markets press release.

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